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Andrew Saxon

Andrew Saxon

Emory University School of Medicine, USA

Title: Evaluating CARE's Community-based approach through a community organizing framework

Biography

Biography: Andrew Saxon

Abstract

CARE, an international development NGO, is a global leader in using a community-based approach in public health. This study sought to understand how CARE uses community organizing to implement public health interventions among underserved populations in three programs in two countries. The programs were assessed through Ganz’s principles: 1) Leadership development, 2) Creating shared values through storytelling and 3) Catalyzing action through strategy and team building. Programs were selected by CARE staff. Participants were selected by familiarity with the program, diversity, pragmatic sampling techniques and purposively recruited through formal CARE networks. Data collection was completed through sixteen in-depth interviews and two focus groups were conducted from October through December 2016. The sample size was determined by saturation. Each interview and transcript was analyzed for themes around leadership development, storytelling, team-based organizing, community organizing strategies and other topics that were identifi ed as important to the program’s execution. A codebook was created through analysis of literature, the interview guide and transcripts. Transcripts were coded and analyzed using MaxQDA soft ware for usage, frequency, consistency and context of each theme and analyzed across interview subjects and sites. Study findings showed that all programs concentrated on building the capacity of community members to implement program activities. Other important strategies included systems strengthening, coalition building and government outreach. Two of the three projects focused on Freirean liberation education style trainings, developing community member’s understanding of social forces and their role in society. Storytelling and team-based organizing were used sporadically. Each program activated participants to become further involved in community work, including running for local office. CARE’s programs focused on building community capacity through leadership development. Ganz’s framework could enhance the practice of storytelling in recruitment and activation of community members. Building more effective community groups through a team-based structure could be advantageous.